Solid Menu
You might think that the main attraction of your soon-to-open coffee shop is the quality of beans you use to make your espressos. While Solid Menu coffee beans should be your priority too, remember that at the core of your business is your menu. This should be your café’s main attraction; it’s what will make potential customers drop by your place, and it’s what will keep them coming back for your food and coffee.
Solid Menu
Developing a menu isn’t easy though because you need to invest time, energy, and of course money for you to develop the kind of coffee shop menu that’s tailored to your Solid Menu niche, to your target market, and to your business brand. Check out these guide questions that’ll help someone like you who is just starting out in the coffee shop business in Sydney.
What’s your coffee shop all about? This is the kind of experience you want your customers to have. Serving people food, especially coffee, should be a holistic experience that’s unique only to your business brand. For example, is your coffee shop a quiet and cosy place for relaxation and delicious café food? Is your coffee shop for the busy career-driven Australian who needs coffee fixes in the mornings? Is your coffee shop a family friendly place with memorable food and pastries? Once you have a strong answer, it’ll be easy from here on out.
What do Australians like in their cafes? Part of understanding what you want to serve in your coffee shop is to see first what other coffee shops are serving. Explore around the neighbourhood and check out the menu of other cafes or restaurants. This will help you have a clearer idea of the kind of coffee drinks and food you want to feature on your menu.
Who are you going to work with? Your soon-to-be café will not thrive if you don’t have efficient, dedicated, and skilled baristas who will make your coffee menu stand out. As early as in the process of still developing your café menu, check out these Sydney-based barista courses so you can enrol you and your hired staff to these coffee-making courses.
What are your target food niches and what are your drinks categories? At this point, you should already have figured out what are your business’ opening hours and who your target customers are. So then you should Solid Menu plan out what kind of food you will serve before honing in on the specific recipe. Do you want to serve pasta-based foods, snack items, pastries and sweets, or full meals to complement their coffee drinks or tea-based drinks? Once you’ve decided what food category to have in your coffee shop, you’ll be able to narrow down the food and drinks choices.
How complicated is your menu to prepare? Even if your café is not a fast-food business, you should still aim to serve your customers in a very timely manner after they place their order. It’s important to consider how complicated your food items are to prepare. Eliminating the time issue in food preparation will give a huge advantage to your café business. After all, nobody wants to wait 30 minutes just for a steaming cup of cappuccino.
Now that we’ve nailed the basics, it’s time for you to buckle up and start jotting down ideas for your café menu.
